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My Portfolio

Welcome to my portfolio! Here you’ll find a selection of digital content that I have created. Explore my projects to learn more about what I do. More content will be uploaded upon completion.

The Gertrudes

The Gertrudes

Positions held: Copywriter and Social Media Content Creator.

Student work completed in an Agency course where we worked closely with The Music Commission of Kingston to help develop a social media plan for The Gertrudes. Additionally, we were presented with a style guide, thus utilizing that for content development.

Alongside the shown graphics and photographs, written reports were developed such as a Spotify Release Plan and Press Page for the release of the album "City Noise" which was distributed to blogs and radio stations.

Personal Branding

Personal Branding

Personal Branding

This was completed as an assignment to expand and develop my personal branding. This branding is consistent with the appearance of this website, as well as my LinkedIn profile.

Brew Tour Ad. In grayscale, beer is splashing out of a glass.

Brew Tour Ad. In grayscale, beer is splashing out of a glass.

Fine Balance Brewing Company: Beer Fest 2024

This is a project that was completed during the Digital Marketing Communications program. Here is an example of the type of ads I can develop in the InDesign application.

Infographic depicting steps of effective yet weird advertising.

Infographic depicting steps of effective yet weird advertising.

LinkedIn Infographics

These pieces were created during a content marketing and social media marketing courses in the Digital Marketing and Communications program. It is to show that I can create infographics that are visually appealing and clearly inform the viewer of a topic.

Fender: Designed to be Louder

This project was also completed during the Digital Marketing Communications program. This assignment required a print ad, three web banners, a social media cover photo, as well as a social media profile photo suited for Facebook.

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Location

Located in Ontario, Canada

Email

madison.westcott029@gmail.com

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